Fordism
- Fordism (1908) – provided the mass production of cheap Ford cars by applying Taylorism to mass production
- this meant breaking each production task into small repetitive tasks, . For example your ‘repetitive task’ could be repeatedly installing the windscreen on car after car
- Fordist production processes are seen as deskilling and alienating its workforce
The features of Fordism are:
- production lines are used to produce products, such as cars, on a mass scale – hence the phrase mass production
- production line work is broken down into small, simple & repetitive tasks
- workers are closely managed
- the speed of the production line is controlled by management
- workers are removed from the decision making process
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