Skip to content
March 19, 2015 / C H Thompson

Postal questionnaires

postboxMost social surveys are conducted via postal questionnaires because:

Advantages of postal questionnaires:

  • Tend to be cheap
  • Can use larger samples
  • Have a quick turnaround period
  • Can be closed questions which are user-friendly
  • Easily quantified

 

Disadvantages of postal questionnaires:

  • Can be costly in regard to stamp prices
  • Need return envelops
  • Respondent needs incentive to return questionnaire
  • Low response rate
  • May not be representative
  • Cannot control who completed questionnaire
Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: